49 minutes · December 7, 2020
Steve Cakebread led the financial teams that ushered Yext, Pandora and Salesforce to successful IPOs. In his debut book -- The IPO Playbook: An Insider's Perspective on Taking Your Company Public and How to Do It Right -- Steve helps future CEOs and CFOs navigate the minefield that pocks the path to public offerings. Steve shares lessons learned over the arc of his storied career, from the early, embryonic days at the companies he’s helped to lead and grow, to their iconic bell-ringing moments at the NYSE.
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